Software Newsletter #36 - February 15, 2011
Racing Computers and Software - www.iFamilySoftware.com
1. New! RaceLog Pro Plus with SMS Paging
Track Tested? It's Not What You Think!
New! RaceLog Pro Plus --
For 2011, we've released
a new version of RaceLog Pro. RaceLog Pro Plus, adds a
new feature, Free SMS and Email Paging! SMS (Short Message Service) is also known
as 'texting' and almost all wireless devices today will accept text messages and/or
email. With SMS paging, an expensive UHF paging transmitter, antenna, or pager
isn't needed. Instead, it uses the internet connection on your computer as the
transmitter and your cell phone, iPad, iPod, or other wireless device as the receiver.
It is free to send SMS text and email messages, though your cell phone provider
may charge for you to receive text messages. It provides the same information
that our UHF paging system does, directly to you in the staging lanes. There is
no distance restriction with SMS Paging! We can now offer a complete Trailer Station
Package with SMS Paging for as low as $995.00. There is nothing else to buy. Here
is a link to the latest program:
Pro 9 Plus
always, ff you are a registered user of a previous version of RaceLog Pro, you
can upgrade at a greatly reduced cost to the new RaceLog Pro 9 Plus software.
For upgrade information click
Track Tested? It's Not What You Think! --
get asked frequently why I choose not to sell our products through dealers or
retail establishments like Jegs or Summit. What looks like a good way to distribute
your products is something entirely different. I stopped dealing with Summit many
years ago because I started my business so I could be my own boss. After a few
years, I had basically become an underpaid employee and was being told what to
do and how to do it. Did you know that the retailer makes more profit on the product
then the manufacturer? Then a few times a year UPS would show up with a huge box
of "defective merchandise" and we had to offer replacement merchandise
and/or credit. The defective merchandise consisted of software programs that their
customers had bought, installed them on their computer, and then returned the
disk for credit with explanations that were completely absurd. Or, computers that
were purchased years before and had now been run over with a truck! When a manufacturer
has an unlimited Satisfaction Guarantee, you can be assured that it's not going
to be to the manufacturer's satisfaction. The retailer never loses a dime and
essentially the manufacturer is financing the retailer at a huge cost. The manufacturer
is also responsible for all technical help. The worst part is that you lose your
customer base to the retailer.
what exactly is "Track Tested" in the Jegs catalog? It's not what you
think at all. Track Tested is a Sales Program where the manufacturer PAYS for
the ad in their catalog, gives them a 60 percent DISCOUNT on every item sold,
and pays half of the amount of other ads placed in National Dragster or other
publications that show the product. It has nothing to do with the retailer testing
or using the product! It's simply a gimmick that the manufacturer and the purchaser
is paying dearly for. Because the retailer wants 60 percent of the retail price,
the manufacturer must charge more for his product than it's worth resulting in
lost sales, but the retailer doesn't care, every sale is a profit to him! Imagine
a software program that costs $400 and the retailer gets $240 profit for placing
the order from an ad that has been paid for by the manufacturer! In actuality,
the software program is only worth $100, the other $60 goes towards the advertising
and manufacturing costs. However, the person who ends up being screwed the most
is YOU the customer.
I'd rather deal directly with my customers and provide the best product and service
at a lower cost to them. Unlike our competitors, we don't have to advertise!
REAL World Technical Support --
With Family Software, you'll get
better technical support than anywhere on the planet. Why? Because, we design
and/or use all of the products that we sell. All of my 40+ years of on-track racing
experience and knowledge is available to you. Try to find that kind of information
at any one of our competitors. You won't be able to, I guarantee it! Family Software
cares about the racer and his/her success as a racer. We also want you to get
the most value for your hard earned dollars.
-- Toll Free Ordering --
We also have a Toll Free Order line to
save you even more money! If you're placing an order by phone, call 877-497-0992.
If you need information or technical help, call 610-497-5561.
-- Secure Ordering --
You can safely order directly from
our web site. All of your information is handled on our Secure Server. We have
registered with the Public Eye for safe, secure ordering.
Family Software - Drag Racing Computers and Software
[ Back To Top ]
][ Products ][ Contact
Us ][ Articles
][ Links ][ Downloads
Copyright 2011, Family Software. All rights